11 FEB 2019 1 MASTER AD PLC MANAGEMENT DISCUSSION & ANALYSIS 2018 MD&A FY 2018 (ended 31 December 2018) MEDIA INDUSTRY AND BUSINESS IMPACT ANALYSIS The overall Thai advertising market has been
mall management and effective operating costs control The Thai economy in 2Q17 continued to expand and recovered at a modest pace, driven by export of goods which showed a high expansion, and the tourism
competition also translated into a 4% reduction in total marketing expenses YoY. FY18 CAPEX was lowered as 4G coverage was mostly completed and investment of Bt20bn was to mainly support added capacity and FBB
unsecured debentures with bondholder representative total value of THB 1,005.0mn, interest rate 5.50% p.a., 3 years, quarterly interest payment, and having maturing date on 1 August 2022. August Launched
Company Limited (“GLOW”), in accordance with the following details: 1.1 To acquire, directly and indirectly, a total of 1,010,976,033 ordinary shares of GLOW (equivalent to 69.11 percent of the total issued
Financial Position and Operating Performance of year 2018 Revenue from Sales The Company and its subsidiaries’ total revenue from sales for the year 2018 totaled 1,549.52 million baht, 1,594.61 million baht
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